Success story: The Expo Organizer

The business idea

The Expo Organizer specializes in the professional organization of trade fairs, congresses and business events. The founder brings many years of experience in the events industry and decided to take the step into self-employment after his termination.

The service portfolio includes:

• Trade fair organization and management
• Congress planning and execution
• Corporate events and company functions
• Booth design and construction
• Attendee management and registration

With a strong network of venues, service providers and suppliers, The Expo Organizer offers full-service solutions for companies.

Starting up from unemployment

The founder was registered with the Federal Employment Agency and wanted to use the start-up grant to become self-employed. This funding provides financial security during the start-up phase.

For approval of the start-up grant, the Federal Employment Agency requires:

• A detailed business plan
• A viability certificate issued by a qualified body
• Proof of personal suitability
• A remaining unemployment benefit entitlement of at least 150 days

Our solution

Business Start EU provided comprehensive support throughout the founding process:

• Preparation of a compelling business plan
• Market analysis for the events industry
• Competitive analysis and positioning
• Detailed financial planning and revenue forecast
• Issuance of the viability certificate
• Preparation for the meeting at the Federal Employment Agency

The result

The Expo Organizer has since established itself in the market and organizes events for renowned companies. The transition from unemployment to entrepreneurship became a success.

This case shows: With the right concept and professional support, the start-up grant is an excellent entry into self-employment.